High Efficiency Video Coding (HEVC) is a video compression standard, a successor to H.264/MPEG-4 AVC which was jointly developed by the Moving Picture Experts Group (MPEG) and Video Coding Experts Group (VCEG).  HEVC offers almost double the data compression ratio compared to H.264/MPEG-4 AVC at the same level of video quality. It can alternatively be used to provide substantially improved video quality at the same bit rate.

Quicklink have recently released a version of the Quicklink Store & Forward software for MacBook that utilises this latest cutting edge technology. One of the very first customers to use this H.265 (HEVC) codec with the Quicklink Mac Store and Forward is WildCam – a production company based in South Africa. WildCam have used the Quicklink Mac H.265 (HEVC) Store and Forward with SuperSport International. SuperSport is a South African group of television channels that provides sports content in both Africa and various other countries. Various sporting events have been covered all over the world – Springbok Rugby Tours, Olympic Games, Soccer World Cup and the Rugby World Cup just to mention a few.

Rudi Nel from WildCam explains

“Quicklink is cost effective, immediate and uses the best codec to compress HD files. The quality is outstanding

The Quicklink Software LNG Mac Store & Forward solution is a simple to use system which has been optimised to be used from remote locations. The software can be used for both Standard Definition and High Definition inputs and works seamlessly with editing packages such as Avid Media Composer. An audio only option and an option for raw uncompressed files to be transmitted back from the field are new additional options.

Quicklink Head of Sales Bethan Hill adds

“The Mac Store & Forward technology is used daily by the most prestigious leading broadcasters to send recorded footage at optimum quality over the internet. The solution has been extensively utilised and relied upon in many high profile events.”

Using HEVC (H.265) on the Quicklink Mac Store and Forward, Widcam have now found a cost effective solution and are able to send professional quality broadcasts on time. Rudi Nel continues:

“The use of the Quicklink equipment is fast, reliable and delivers the best possible broadcast quality.”